Top 10 Muslim Influencers You Should Be Following in 2025
People to know.
Whether it's a new recipe, a recently-released album, or a fashion brand that you love, the internet has quickly become an essential part of how you connect with some of your favourite things. And it can also be a way for you to connect with other people who share your faith.
Having some muslim representation in your daily social media scrolling can be a highly effective way to keep in touch with everything you need to know. And the best part is there are tons of amazing muslim influencers, each with stories and ventures that are shaping culture. And so, here are the top 10 muslim influencers you should include in your following list in 2025.
Jamad Fiin for Sports and Social Impact
Sports are an integral part of several people’s lives, but online muslim representation, especially for women of colour, can be scarce. Jamad Fiin is hoping to change that. Jamad Fiin is an athlete and professional basketball player for the Somali Women’s National Team. She also founded the nonprofit Jamad Basketball Camps, which hosts basketball events for Somali and muslim girls. She uses her platform of over three million followers across TikTok, Instagram, and YouTube, to promote being a young hijabi in sport.
Along with her nonprofit basketball camp which aims at breaking stereotypes in sports, Jamad is also passionate about education and she shows this through her Help Me Learn Academy, a free education initiative that caters to children from 1st to 8th grade in her small village in Somalia. Jamad is the muslim influencer you need to follow if you’re into sports and love social impact.
Aysha Harun for Modest Fashion, Beauty and Travel
Curvy-girl-friendly modest fashion is still an area that needs work, but from Aysha’s small corner, she’s helping Black Hijabis find their style, one fit and makeup look at a time.
Aysha Harun is an Ethiopian-Canadian influencer and YouTuber who is known for her travel, lifestyle and modest fashion content. With over half a million subscribers on her YouTube channel, Aysha has always advocated for Black Hijabis to take up more space in modest fashion with her curvy girl guides. But more than that, Aysha also champions philanthropy heavily, helping with fundraisers for families in dire situations in Yemen, Palestine, and Ethiopia. So, if you’ve been looking for a Black influencer who basically does it all, Aysha should be on your feed right now.
Ayisha Siddiqa for Climate Advocacy and Social Impact
There is a lot of injustice happening in the world, and if you’re looking to tune in, Ayisha’s journey is a great place to start. Named Time Magazine’s Woman of The Year in 2023, Ayisha Siddiqa is an American climate justice advocate and serves as a climate advisor to the United Nations.
The Pakistan-born political science graduate is also the founder of Polluters Out and a nonprofit called Future Generations Tribunal, which aims to involve the youth in growing concerns around climate change. On her social media, she spends her time detailing her work, attending climate change conferences, and taking her audience along to areas devastated by climate change.
Aïssata Diallo for Modest Fashion and Beauty
You may know Aïssata from her short stint on the first season of Love Island, but the Fulani model and reality television personality is now so much more.
With over a million followers across social media platforms, Aïssata blends her love for modest fashion, beauty and luxury to create a feed full of endless screenshot material. And when she’s not sharing her favourite beauty and lifestyle finds, she shares couple inspo with her husband in matching traditional outfits for the holidays.
Khadija Omar for Faith, Lifestyle and Beauty
Khadija Omar is making a faith-filled lifestyle fun, sisterly, and adorable. With over one million followers on Instagram, she shares her beauty routines, insights during prayer, and her travel experiences with her rich, muslim-centered audience.
Yara Alnamlah for Business and Lifestyle
Diversify your feed in 2025 with the behind-the-scenes of an inspiring muslim entrepreneur and businesswoman like Yara Alnamlah, who began her career as an influencer, has since gone on to start her own business ventures, one of them being a holding company called When Minds Meet.
Under When Minds Meet, Yara currently owns six brands, including Treat Salon, Treat Luxury Spa, Moonglaze (a multi-use makeup brand available at SelfRidges), and SoMatcha (a coffee specialty store in Riyadh). With over 1.5 million followers on Instagram, Yara shares her latest brand deals, the events she attends, and her journey as a business owner in Saudi Arabia.
Hungry Hijabi for Halal Recipes
In the evolving world of social media, faceless influencers are a quickly rising phenomenon, and Hungry Hijabi might be one of our favourite ones.
From creamy chicken bread pockets to Bangladeshi fried snacks, this Bengali London-based food content creator and mother of four spends her time creating rich, enticing recipes that are easy and quick to make. Additionally, she runs a small ingredient shop which features organically grown produce like spice mixes and honey from local farmers.
Sabaa M. Hasan for Fitness and Nutrition
If you’re looking to become more intentional with your fitness and nutrition, Sabaa Hasan is here to help. The New-Jersey based food and fitness influencer loves to share her salad bowls, her recipes, and her routines for some gains. She also shares her life as a wife and mum, and her favourite pastimes like flower picking and traveling to new cities.
Sarah Ahmed for Therapy and Social Work
Sarah Ahmed is a psychotherapist, public speaker and the founder of Hello Leena, a mental health service for people of colour with a team of POC therapists.
As an Arab therapist based in Canada, Sarah is aware of the disparity in access to mental health services for people of colour, and she’s doing something about it, both through Hello Leena and her social media following of over 200,000 people.
Yoshito for Japanese Halal Recipes
Nothing beats a hot bowl of ramen on a cold day, but for muslims, enjoying Japanese food can be tricky. This is where Yoshito comes in, a food influencer whose dream is to give muslims insight on making Japanese food halal. Yoshito also runs HALAL-Ya, a halal souvenir store in Asakusa, Tokyo, and shares his experiences visiting new halal restaurants in Malaysia and Japan.
